‘Hotdoggers’ get frank about traveling on the Wienermobile

Oscar Mayer Wienermobile hotdoggers Queso Dog Keila, left, of McAllen, Tx. and Sizzlin Shelby of Scottsdale, Arizona, stand in front of the Wienermobile at the New Ulm Kraft parking lot Tuesday.

In its 87th year, the Oscar Mayer Wienermobile continues to promote and advertise Kraft Heinz Company Oscar Meyer products in the U.S.

One of six Wienermobiles touring the Midwest stopped at the Kraft plant in New Ulm Tuesday, April 25 for employees and their immediate families to tour.

“Hotdoggers” Keila and Shelby, recent college graduates who drive and describe the Wienermobile in great detail, talked about what it’s like to do the job.

“It’s buns of fun. It’s a really smooth ride,” Keila said about the Wienermobile. She and Shelby drove it from the Milwaukee area to the Kraft Heinz Jell-O plant in Mason City, Ia. and on to New Ulm Monday, April 24.

After two days in New Ulm, they’ll drive to the Twin Cities. They’ll be at several grocery store public events and the Minnesota Transportation Museum, 193 Pennsylvania Ave. E. in St. Paul on Saturday, April 29 before heading to the Chicago area.

Nora Hillesheim, 8 months, the daughter of Tanya and Corey Hillesheim of New Ulm sits in a Wienermobile seat.

Before going to Chicago, Keila said phone calls are needed to find lodging with room for the 27-foot long, 11 foot wide Wienermobile. Visits often include stopping at grocery stores and community events.

Wienermobile drivers, called “Hotdoggers,” share photos and videos on social media, answer questions about the brand and vehicle.

Only college seniors about to graduate are eligible to become Hotdoggers. A bachelor’s degree in public relations, journalism, communications, advertising or marketing is a plus.

Recruiters visit college campuses across the country. A dozen Hotdoggers are selected each year.

Ideal candidates are outgoing, creative, friendly and enthusiastic, with an appetite for adventure and willingness to tour the country in a Wienermobile. Drivers also are brand ambassadors for Oscar Mayer, organizing promotions and representing the company’s meat products in interviews and at events.

Wienermobile hotdoggers Keila, left, and Shelby sit in the front seats.

Selected hotdoggers attend a two-week training course in Madison, Wi. where they learn everything about the Wienermobile, including driver’s training.

On the road for a year, hotdoggers drive to the college or university they attended to recruit new hotdoggers.

Hot-dog living couples may be able to elope at the Wienermobile in Las Vegas and be wed by Hotdogger drivers in unique, all-expenses paid ceremonies.

In addition to the 27-foot-long hot dog vehicle, ceremonies feature a live wiener whistle quartet and a wiener cake.

Toys and scale replicas of Wienermobiles have been made. Hot Wheels issued die-cast versions of the vehicle.

For more information, visit https://www.omwienermobile.com/


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