Encouraged by the success of another type of music the Brown County fair this year as added Lobo, a nationally recognized singer with special interests to the young.

Lobo writes and sings music applicable to all types of audiences, particularly the MOR (middle-of-the-road) and rock set. His name is well known by many fans of that type of music.

He will appear as the opener for the fair which in all honesty has to be classed as the biggest of all time. His show with his full group plus another rock-type band will perform at 8 p.m., Thursday, Aug. 16.

There will be only one show with tickets selling at $4 and $3.

Lobo has emerged with phenomenal impetus on the music scene ever since his 1971 release of “Me And You And a Dog Named Boo” became a million-selling gold record for his first singing-songwriting efforts.

Currently his “It Sure Took A Long, Long Time” and “Don’t Expect Me To Be Your Friend” have been high on the charts. By fair time his current single, “How Can I Tell Her” could hit the top.

Fair officials are confident the Lobo show will match the success of the fair’s other venture into the national entertainer field. A country music show last year was the highest grandstand gross of any fair in Minnesota for a single evening (except, of course) the state fair.

Billboard Magazine says of his new album “Calumet”: “A well done effort from the artist who rarely misses on the charts. Lobo manages to write and sing music applicable to all types of audiences, particularly MOR and rock. The album is probably his most well-rounded set to date. Best album cuts are ‘Stoney’,’Rock and Roll Days’, and ‘Goodbye is Just Another Word.”

“I’d Love You To Want Me,” from Lobo’s “Of A Simple Man” LP for Bell, was No. 1 record in the country. The style of “I’d Love You To Want Me” reveals a lot about Lobo, the person-a young man with maturity in touch with his feelings, and confident enough of their expression to buck the raucous-rock, bubble gum, freaky trends and make a success of the challenge.

Lobo sings honestly, unafraid musically and lyrically. He writes of endings and beginnings,of loving and liking.

Kent LaVoie (Lobo) is of French-Indian heritage. He enjoyed a childhood and early youth which could possibly be termed average American – not very poor, not very rich, not very happy, not very sad.

Lobo came to record at producer Phil Gernhard’s invitation while he was singing his way through St. Petersburg Junior College, aiming for a veterinary career. He acquired the nickname of Lobo during his schooldays, and when asked as to the choice of “Lobo”, meaning timber wolf, he replies, “I honestly don’t remember. I hope one of my friends from school will call and let me know.”

Lobo enjoyed moderate success with local semi-professional bands, doing small clubs six nights a week to earn tuition.

A stint in the Army followed, with Lobo using the months to further concentrate on his writing. In the spring of 1971,”Me And You And A Dog Named Boo” was written, recorded, and became one of the best selling songs of the year. Two other hit singles followed: ”She Couldn’t Do Magic,” and “I’m The Only One.” In December 1971, Lobo withdrew from live appearances to write and record all the material for his album, “Of A Simple Man.”

New Ulm Daily Journal, August 5, 1973