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Soybean group launches social media campaign

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Soil is taking center stage as harvest time approaches in ASA's upcoming social media campaign #SoilSeptember, which has been launched on Twitter and Facebook and runs through Sept. 16.

Much like the #SoyOnWater mini-campaign this past spring, this initiative highlights the sustainable practices growers implement to protect soil health, along with facts, figures, and links to learn more.

The goal of #SoilSeptember is to further educate the public on soil's essential role in agriculture and how U.S. farmers are implementing sustainable practices on their farms.

Joining ASA to amplify the campaign are the United Soybean Board, USDA Farm Production and Conservation, National Council of Farmer Cooperatives and Farmers for a Sustainable Future.

To follow the campaign on Twitter and Facebook, using the #SoilSept hashtag.

Starting at /week.