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Your Farm Business

Where are you headed?

June 3, 2011
From Wayne Schoper and Rich Baumann - South Central College , The Journal

Alice came to a fork in the road. "Which road do I take?" she asked. "Where do you want to go?" responded the Cheshire Cat. "I don't know," Alice answered. "Then," said the cat, "it doesn't matter." Lewis Carroll, Alice in Wonderland

Does it sometimes seem that you are in the same situation as Alice You wonder which way to turn, but you don't really know where you want to go? To remedy this situation you need to establish, write down, and use a set of goals for your business, your family and yourself.

Most people will tell me they have goals they are stored In their mind, but are not written down. This is a start, but not the completion of the goal setting process. If your goals are only in your mind there are several limitations:

1. Since you don't have anything written down, the goals in your mind are subject to change because you don't have specifics spelled out. Often such goals are not measurable in terms of time or quantity. Over time they may change in your mind without you even being aware of the shift.

2. Without being written down, no one else can discuss your goals with you, or help you determine how much progress you have made. Your spouse, family members, maybe even employees should know what your goals are, and hopefully were involved in the process of establishing those goals.

3. Goals need to be looked at, evaluated, and up-dated on a regular basis. To do this, they must be written down. Your goals will change over time with the changes that occur in your life or your business.

If you don't have written goals, or haven't looked at them or up-dated them in some time, how can you be sure you are headed where you want to go? Call Wayne at Sleepy Eye (794-4241) or Rich at New Ulm (354-7836) to discuss where you want your farm business to be headed.



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